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Use case · In-app UGC & engagement

Turn your users
into your UGC engine.

Embed on-brand creation in your app and choose how it runs. Let fans post to social, collect UGC to curate yourself, open it to ambassadors only, or reward every creation.

  • Reach
  • A UGC pipeline
  • Advocacy
  • Retention

The opportunity

Your users want to create.
Most apps don't let them.

User-generated content is the cheapest reach and the strongest retention hook there is, but only
if creation lives inside your product. Send users elsewhere to make it and you lose the branding,
the engagement, and the data. The question isn't whether to enable it. It's how you want to run it.

Four ways to deploy

One platform. Run it your way.

The same embedded creation engine, configured to whatever outcome matters most to you.

Drives reach

Post to social

Fans post directly.

Let any user create and publish on-brand content
straight from your app to their own socials. Every post
is organic reach carrying your brand into new feeds.

Builds a pipeline

Collect & curate

Users submit, you decide.

Users create in your templates and submit to you. You
choose what to publish on your own channels. A steady
pipeline of on-brand UGC, with usage rights sorted up front.

Powers advocacy

Ambassadors only

Open it to your trusted few.

Gate creation to verified users, whether ambassadors,
superfans or partners, so only the people you trust
can make and share branded content on your behalf.

Boosts retention

Reward creators

Turn posting into a loyalty loop.

Reward users for creating and sharing, with bonus points,
perks, status. Tie content to your loyalty program so
engagement and reach compound with every post.

Mix and match, or start with one. The modes run on the same embedded engine, so you can evolve how you deploy it as your program grows.

Why Templify

Creation your users actually use.

Consumer-grade UX

Refined by a million-plus real creators,
so your users enjoy it and come back,
instead of abandoning a clunky bolt-on.

Embedded & branded

It lives natively inside your app, in your
brand. Users never leave, and everything
they make promotes you.

You own it

The content, the data, and the
relationship stay inside your product,
brand-safe and enterprise-grade.

Proof

How a wellness brand turned
its users into creators, inside
its own app.

Templify's creation engine and custom-branded templates, embedded directly in the brand's app, so users made and shared content without ever leaving it.

Read the case study
[X]K
In-app creations
[X]%
More shares per user
[X]×
Engagement lift

Powered by Templify for Apps

Make UGC your growth loop.

Tell us about your app and we'll help you pick the mode, and show you what embedded creation does for engagement and reach.